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Salesforce Media Cloud Accredited Professional Sample Questions:

1. A B2B advertising publishing company is exploring Salesforce to manage its advertising sales business. The Sales Representatives can sell digital, TV, radio, print, and event ads to their customers in a single media plan.
Which two media types are available for planning out-of-the-box with Media Cloud?
Choose 2 answers

A) Event
B) Print
C) Digital
D) Linear

2. During proposal line item creation, a Consultant needs to be able to select a value for a picklist type attribute.
Which non-overridable behavior must the Consultant select during the assignment to the parent object type?

A) Run-time Configurable
B) Is Not Assetizable
C) Is Not Translatable
D) Is Encrypted

3. A Consultant working on the implementation of Media Cloud for a publishing company has been asked by an IT Manager at the publishing company to better understand the structure of the Media Cloud data model.
How should the Consultant describe the characteristics of the Media Cloud data model?

A) It is composed of Custom and Standard Objects with no extensions.
B) It is composed of Custom and Standard Objects.
C) It is composed exclusively of Custom Objects.
D) It is composed exclusively of Standard Objects.

4. A Consultant needs to see the performance trend of the ad inventory sold in June of the last five years and use this information as input for campaigns next June.
Which two optional add-on Salesforce reporting components can be coupled with Media Cloud Advertising Sales Management (ASM) to gather, correlate, and present historical ad campaigns data for better decision making at the beginning of the sales cycle?
Choose 2 answers

A) CRM Analytics
B) Ad Manager
C) Tableau
D) Marketing Cloud Intelligence

5. Which two features should a Consultant keep in mind when proposing the use of JSON-based mapping over Object-based mapping for Contract templates?
Choose 2 answers

A) Only Contract, Opportunity, Order, and Quote objects are supported when mapping fields in JSON-based mapping.
B) The data to extract and merge into the template must exist in standard objects.
C) The Consultant can use the item section for any type of item list, not only for line items.
D) JSON-mapping allows for filtering individual line items or repeatable content items to display in a document, but Object-based mapping does not.
E) Documents cannot display attribute data unless the Custom section in the document template is used.

Solutions: